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Nike's #Breaking2: How to Think Big, Act Bold - Identity
Nike's #Breaking2: How to Think Big, Act Bold - Identity

Eliud Kipchoge Runs World's Fastest Marathon, in Nike's Special Shoes - The  New York Times
Eliud Kipchoge Runs World's Fastest Marathon, in Nike's Special Shoes - The New York Times

Nike: Breaking2 | Wieden+Kennedy
Nike: Breaking2 | Wieden+Kennedy

Campaign of the Year 2017: Nike 'Breaking2'
Campaign of the Year 2017: Nike 'Breaking2'

Inside the success of Nike's Breaking2 'moonshot' - Digiday
Inside the success of Nike's Breaking2 'moonshot' - Digiday

Adidas, Like Nike, Is Working on Sub-2 Hour Marathon Project - WSJ
Adidas, Like Nike, Is Working on Sub-2 Hour Marathon Project - WSJ

Nike Air Jordan 13 sneakers sell for record $2.2 million in Sotheby's  auction - The Washington Post
Nike Air Jordan 13 sneakers sell for record $2.2 million in Sotheby's auction - The Washington Post

Breaking2: high-tech shoe for Nike's bid to break the two-hour marathon |  Running | The Guardian
Breaking2: high-tech shoe for Nike's bid to break the two-hour marathon | Running | The Guardian

Nike Ran a Marathon to Get a New Show on Nat Geo's Schedule - Variety
Nike Ran a Marathon to Get a New Show on Nat Geo's Schedule - Variety

Eliud Kipchoge misses sub two-hour marathon target in Monza – as it  happened | Marathon | The Guardian
Eliud Kipchoge misses sub two-hour marathon target in Monza – as it happened | Marathon | The Guardian

Michael Jordan's Signed Air Jordan Sneakers Set $2.2 Million Record - WSJ
Michael Jordan's Signed Air Jordan Sneakers Set $2.2 Million Record - WSJ

Why Nike's Breaking2 Worked | The Pineapple Agency
Why Nike's Breaking2 Worked | The Pineapple Agency

Nike's Quick Rebound Could Lead to Sprains - WSJ
Nike's Quick Rebound Could Lead to Sprains - WSJ

An Exclusive, Behind-the-Scenes Look at How Nike Is Trying to Break the 2-Hour  Marathon Barrier | Runner's World
An Exclusive, Behind-the-Scenes Look at How Nike Is Trying to Break the 2-Hour Marathon Barrier | Runner's World

Nike Running - #BREAKING2 Digital Marketing — MIKE MERA CREATIVE
Nike Running - #BREAKING2 Digital Marketing — MIKE MERA CREATIVE

Nike Raises Outlook After Making Progress With Inventory Woes - WSJ
Nike Raises Outlook After Making Progress With Inventory Woes - WSJ

Michael Jordan's 1998 Finals Sneakers Have a Record-Breaking $1.8M Bid –  Robb Report
Michael Jordan's 1998 Finals Sneakers Have a Record-Breaking $1.8M Bid – Robb Report

Breaking2 — Activation Ideas
Breaking2 — Activation Ideas

Eliud Kipchoge denies platform Nike shoes violate the spirit of sport |  London Marathon | The Guardian
Eliud Kipchoge denies platform Nike shoes violate the spirit of sport | London Marathon | The Guardian

Nike's Breaking2 initiative was a crazy physical achievement and a  brilliant marketing campaign | TechCrunch
Nike's Breaking2 initiative was a crazy physical achievement and a brilliant marketing campaign | TechCrunch

Nike gives head office staff a week off for mental health break | Nike |  The Guardian
Nike gives head office staff a week off for mental health break | Nike | The Guardian

Nike Breaking2 Running Sleeves. Nike.com
Nike Breaking2 Running Sleeves. Nike.com

3 Business Lessons from NIKE Breaking2: 2) Marketing & Communication
3 Business Lessons from NIKE Breaking2: 2) Marketing & Communication

Is Nike's 'Breaking2' marathon bid more than a marketing stunt?
Is Nike's 'Breaking2' marathon bid more than a marketing stunt?

How Nike attempted Breaking2
How Nike attempted Breaking2

Female coverage is lacking in sports media - Daily Forty-Niner
Female coverage is lacking in sports media - Daily Forty-Niner

Nike takes a stab at breaking the 2 hour marathon
Nike takes a stab at breaking the 2 hour marathon

Inside the success of Nike's Breaking2 'moonshot' - Digiday
Inside the success of Nike's Breaking2 'moonshot' - Digiday

The Epic Untold Story of Nike's Two Hour Marathon Attempt | WIRED
The Epic Untold Story of Nike's Two Hour Marathon Attempt | WIRED

Is Nike's 'Breaking2' marathon bid more than a marketing stunt?
Is Nike's 'Breaking2' marathon bid more than a marketing stunt?

Nike: Breaking2 | Wieden+Kennedy
Nike: Breaking2 | Wieden+Kennedy